🎉 I am so honored to join Friends of the Metaverse® for the upcoming SEASON OF INNOVATION 2023, including: 🔶 Louis Rosenberg, Unanimous AI🔶 David Palmer, Vodaphone Business🔶 Mischa Dohler, Ericsson🔶 Sasha Wallinger, Blockchain Style Lab🔶 Sylvia Gallusser, Accenture🔶 Alan Smithson 🚀, METAVRSE Thank you so much Lisa M. Lum for the invitation and Sasha Wallinger for the recommendation! Looking forward to this exceptional event! Stay tunedContinue reading “Friends of the Metaverse – Season of Innovation 2023!”
Author Archives: Sylvia
Generative AI and the Future of Marketing
Last week, I was absolutely thrilled to dive into #GenerativeAI and the Future of #Marketing with my Accenture colleague and friend Yulia Barnakova at the Women of the Future virtual event – an awesome initiative by Anne-Marie Enns! “Getting Ready for Generative AI and the Future of Marketing”:The session explored how Generative AI is rapidly transforming content creation, curation and consumption, requiringContinue reading “Generative AI and the Future of Marketing”
Generative AI and the Future of Retail
This month, I got a unique opportunity to be invited as a keynote speaker to launch the Microsoft “Elevating You” conference on the Future of Retail. The masterclass was an opportunity to gain insights into the power and specificities of Generative AI within the realm of Artificial Intelligence. We investigated the ramifications of this ground-breakingContinue reading “Generative AI and the Future of Retail”
The 6-month Revolution of Generative AI
It has been an almost impossible exercise to capture all the trends and signals related to Generative AI these past 6 months, to encapsulate them in an exhaustive consistent narrative as the news is being created, and to relay them to you in a meaningful way. Generative AI has become the pet peeve of theContinue reading “The 6-month Revolution of Generative AI”
Generative AI: Prompt Mania!
I had great fun taking part in the latest episode of Silicon Carne covering #GenerativeAI and the #PromptMania with amazing host and serial entrepreneur Carlos Diaz and talented growth marketer and prompt concierge Guillaume Dumortier! Listen to the episode below and collect the NFT here: https://siliconcarne.uncut.network/nft/34359763993 We discussed:– Generative AI in the landscape of AI– chatGPT and the democratization of AI– Prompt engineering, theContinue reading “Generative AI: Prompt Mania!”
Human Progress and the Programmable World
Exciting news! 🎉 I am thrilled to announce that I will be joining the panel for the upcoming Human Progress and the “Programmable World” #InsightsLive Webinar, hosted by AIXR. As the programmable world continues to revolutionize our lives, let’s dive in virtual worlds, extended reality, web3, generative AI, human/computer interfacing, and the future of the metaverse! I amContinue reading “Human Progress and the Programmable World”
Generative AI and the Future of the Metaverse
By Sylvia Gallusser – Global Futurist @ Silicon Humanism, Tech Innovation Strategist @ Accenture These past years, with the massive development of social media, personalization, and omnichannel strategies, marketing and creative teams have been under more pressure to create assets and deliver more campaigns, faster than ever before. But creating high-quality content requires time, cost,Continue reading “Generative AI and the Future of the Metaverse”
Do we need Chief Metaverse Officers?
Will 2023 see the rise of the Chief Metaverse Officer…? A Chief Metaverse Officer is typically responsible for the development and maintenance of a company’s presence along the metaverse continuum – from virtual worlds and digital twins to AR-powered activations, immersive experiences, and extended reality. As the Metaverse has begun to grow, larger organizations withContinue reading “Do we need Chief Metaverse Officers?”
Looking Back at 2023 (…from Year 2033!)
The Burgeoning Reality Continuum A future-backward perspective by Sylvia Gallusser, Global Futurist @Silicon Humanism, Metaverse Business Strategist @Accenture When I look back to the year 2023, I can think of a distinctive emerging trend that really caught my attention. Disclaimer — I might be biased here as my focus is on technology and I am both aContinue reading “Looking Back at 2023 (…from Year 2033!) ”
A Metaverse Christmas?
Despite the cost-of-living crisis, the Meta Quest series performs well when it comes to tech gifts this Holiday season after recent price drops around Black Friday and the launch of the latest Quest Pro. If this series of device opens the door of the more and more mainstream “metaverse”, parents are being urged to familiarizeContinue reading “A Metaverse Christmas?”
Introducing the Metaverse – the need for use cases solving real-life problems!
This past month, I have been busy giving conferences, presentations, podcasts, pitches, and client demos, with a common goal: educate about the metaverse, open possibilities, raise awareness about risks, and overall prepare for the future. I have to admit, the best part is when you actually give a taste of the metaverse. When you giveContinue reading “Introducing the Metaverse – the need for use cases solving real-life problems!”
An Ethical Metaverse
The ethical implications of the Metaverse are far-reaching and complex. We certainly shouldn’t underestimate them, but also not turn them into showstoppers as we build the next generation of the Internet. Considering risks, potential harms, and unintended consequences is the first step in creating a responsible metaverse! I’m very much looking forward to exploring theContinue reading “An Ethical Metaverse”
The Metaverse Revolution – and our attachment to physical books!
A Must-Read! Matthew Ball‘s “The Metaverse And How it Will Revolutionize Everything” has become the go-to book for all things metaverse. Not a day goes by, without the colorful book cover brightening my LinkedIn feed! (Thought it was my turn to pay it forward). And what an exquisite paradox that one of the #1 references toContinue reading “The Metaverse Revolution – and our attachment to physical books!”
The Phygital Vertigo
After 3 years – a global pandemic, life as an entrepreneur, work-from-home – I went back to a corporate workplace last week to discover Accenture‘s gorgeous 5-floor office within the Salesforce tower in San Francisco. I had the impression to enter the “workplace of the future”, with transparency, biophilia, community, and sustainability at the core. TheContinue reading “The Phygital Vertigo”
Joining the Metaverse Continuum @Accenture
Dear friends and colleagues, I am elated to share that I’ve (re)joined Accenture as Metaverse Lead Business Strategist within the Metaverse Continuum Business Group (MCBG). I had the exceptional opportunity to kick-off my career at Accenture Paris 18 years ago before starting my North-American journey. I am thrilled to reconnect with my roots and be a part ofContinue reading “Joining the Metaverse Continuum @Accenture”
[FUTURE OF METAVERSE] How Will The Metaverse Evolve Our Human Experience?
If you are curious to explore “How the Metaverse will evolve our Human Experience“, have a look at the presentation Metaverse Futurist Sylvia Gallusser gave at APF’s Global Virtual Conference dedicated to the “Futures of Human Experience.” First we introduced the Metaverse beyond Meta, acknowledging the role Meta has played into galvanizing the ecosystem, butContinue reading “[FUTURE OF METAVERSE] How Will The Metaverse Evolve Our Human Experience?”
[METAVERSE ETHICS] Extended Reality (XR) and the Erosion of Anonymity and Privacy
The IEEE Global Initiative published an enlightening report on Ethics of Extended Reality (XR). Here are the main insights: More and more, devices will pack sophisticated hardware to sense the world around them: LiDAR sensing, camera arrays, microphone arrays, directional microphones. Simultaneous Localization and Mapping (SLAM) algorithms allow XR devices to position themselves in theContinue reading “[METAVERSE ETHICS] Extended Reality (XR) and the Erosion of Anonymity and Privacy”
[METAVERSE STRATEGY] Go-to-Metaverse Strategies & Metaverse Brand Activation
Listen to Futurist and Metaverse Strategist Sylvia Gallusser’s latest podcast episode in the New Abnormal. Link to the episode
[FUTURE OF METAVERSE] Why You Need A Go-to-Metaverse Strategy!
What is a go-to-metaverse strategy? Every business needs to define its go-to-market strategy, when it penetrates a new territory, usually characterized by a new market environment – an addressable market, possibly new customer behaviors and needs, local competitors, suppliers, potential partners, specific regulations, and further entry barriers (Porter’s forces). A go-to-market approach will allow theContinue reading “[FUTURE OF METAVERSE] Why You Need A Go-to-Metaverse Strategy!”
[METAVERSE] The Future of Beauty and Virtual Living
What an enthralling conversation we had with Gina Clifford on the first episode of the newly-launched The OmniFuture podcast dedicated to Virtual Living! > We scanned over centuries of beauty representation before projecting ourselves into the future of beauty and fashion. > We wondered what could be the next step of our human relationship to beauty, and how technologyContinue reading “[METAVERSE] The Future of Beauty and Virtual Living”
Silicon Humanism 